Terms and conditions

Last updated: August 2026. These terms govern use of thebert.in and, where applicable, engagements with BERT. They are not a substitute for a signed proposal or statement of work. Ask counsel if you need formal legal review.

Who we are

BERT (“we”, “us”) operates from Ground floor, Shop no 4, Goodwill Harmony, Sector 20C, Sector-19, Airoli, Navi Mumbai, Maharashtra 400708. Contact: official@thebert.in · +91 91378 43102.

Acceptance

By browsing this website, submitting an enquiry, or starting a paid engagement with BERT, you agree to these terms and our Privacy Policy. If you do not agree, do not use the site or our services.

Website use

• Content on thebert.in is for general information about our services. It is not professional, legal or financial advice.
• You may not scrape, copy or misuse site content for competing services, spam or unlawful activity.
• We may change or remove pages, offers or features without notice.
• We aim for accuracy but do not warrant that the site is uninterrupted, error-free or always up to date.

Enquiries and proposals

Strategy calls, WhatsApp chats and proposals are exploratory unless we both agree otherwise in writing. Quotes, timelines and scope in proposals apply only when accepted in a written agreement, email confirmation or signed statement of work.

Services and scope

BERT provides digital growth services such as SEO, local SEO, GEO/AI search readiness, paid media management, content, reputation support and website development. Exact deliverables, channels, markets and reporting cadence are defined per engagement.

• Work outside the agreed scope may require a change request and revised fees.
• Results depend on competition, your product/offer, website quality, budgets, approvals and external platforms. We do not guarantee rankings, traffic, leads or revenue.
• You remain responsible for your business claims, offers, product compliance and final approval of live creatives, copy and landing pages.

Client responsibilities

• Provide timely access (CMS, Analytics, ads accounts, GBP, brand assets) and accurate information needed to deliver the work.
• Respond to reviews and approvals within agreed windows so timelines can be met.
• Ensure you have rights to materials you supply (logos, images, claims, customer data).
• Pay platform media spend (Google, Meta, etc.) to the platforms unless we agree otherwise in writing; management fees are separate.

Fees and payment

Fees, billing cycles and payment terms are set in your proposal or invoice. Late payment may pause work. Taxes apply as stated on invoices. Unless agreed otherwise, prepaid fees for completed work periods are non-refundable.

Intellectual property

• Site content, branding and our methodologies remain BERT’s property unless transferred in writing.
• Upon full payment for an engagement, you typically receive licence or ownership of deliverables created specifically for you as described in the SOW (for example approved copy, creatives or website code we build for you).
• Third-party tools, fonts, stock assets and platform accounts remain subject to their own licences and ownership rules.

Confidentiality

Both parties should protect non-public business information shared during an engagement and use it only to perform the work, except where disclosure is required by law or already public.

Third-party platforms

Search engines, ad networks, social platforms, hosting and analytics providers can change algorithms, policies, pricing or availability. We are not liable for platform outages, policy enforcement, account suspensions or algorithm changes outside our control.

Limitation of liability

To the fullest extent permitted by applicable law, BERT is not liable for indirect, incidental or consequential losses (including lost profits, lost data or lost opportunity) arising from site use or services. Our aggregate liability for a paid engagement is limited to fees you paid us for the specific services giving rise to the claim in the three months before the claim, except where liability cannot be limited by law.

Termination

Either party may end an ongoing engagement as set out in the proposal (for example notice period). We may suspend or end work for non-payment, unlawful instructions or material breach. Sections that should survive (fees owed, IP, confidentiality, liability) continue after termination.

Governing law

These terms are governed by the laws of India. Courts in Navi Mumbai / Mumbai, Maharashtra have exclusive jurisdiction, subject to mandatory consumer or other protections that apply to you.

Changes

We may update these terms. The “Last updated” date will change when we do. Continued use of the site after updates means you should review the revised terms. Signed contracts control over this page if there is a conflict.

Contact

Questions about these terms: official@thebert.in or Contact BERT. See also our Privacy Policy.