— FAQS
Frequently asked questions
Answers about SEO, local search, GEO, pricing and how BERT engagements work. Jump to a category below.
SEO
What does BERT include in SEO services?
Discovery, technical foundations, on-page/content priorities, authority where relevant, and reporting tied to goals you define.
How long does SEO take?
It compounds over months. We set milestones using leading indicators and your competitive baseline.
Do you guarantee rankings?
No. Guarantees are a red flag. We guarantee clear process, communication and prioritisation.
Can SEO work with a redesign?
Yes — plan redirects, templates and content migration carefully before launch.
Local SEO & GBP
What is local SEO?
Optimising maps, listings and local pages so nearby customers find and choose you.
Do multi-location brands need unique pages?
Usually yes — unique content and accurate NAP per location.
How should we handle reviews?
Ask ethically, respond promptly, never buy fake reviews.
Can you manage Google Business Profiles?
Yes as part of local SEO engagements — including hygiene and posting cadences.
GEO / AI Search
What is GEO?
Generative Engine Optimization — improving citeability inside AI answer experiences.
Is GEO separate from SEO?
Related but not identical. We often run them as one visibility program.
How do you measure GEO?
Prompt sampling, qualitative citations, branded/search signals and page engagement — without inventing scores.
Services & Process
Where is BERT based?
Airoli, Navi Mumbai — working with clients across India.
How do engagements start?
Discovery call, baseline review, then a scoped proposal / 30–60–90 plan.
Do you work with in-house teams?
Yes — we can lead or partner with clear RACI.
What channels do you cover?
SEO, local SEO, GEO/AI SEO, paid media, content, social/LinkedIn, reputation and web/app development.
Pricing
How is pricing set?
By scope, competition, locations and channels — not a one-size public package.
Is ad spend included?
No. Media spend is typically paid to platforms; management is separate.
Can we start with an audit?
Yes — audits and sprints are common entry points.
Industries
Which industries do you support?
Healthcare, real estate, legal, financial services, ecommerce, hospitality and more — see Industries pages.
Do you understand regulated categories?
We write carefully, avoid fake claims and align with your compliance constraints.
— LET’S GROW TOGETHER
Ready to engineer your next growth chapter?
Book a free strategy call — or message us on WhatsApp for a faster start.